How the exterior of fruits and vegetables look is very important in China, it directly influences how well the product sells. An important part of this exterior is the label on the products. “Nowadays there's a trend for fruits and vegetables with a label to be viewed as better quality fruits by Chinese customers. Having a label on your fruits and vegetables thus gradually became a symbol of high quality and big brand.“ Said Emily of Sinclair. Read more of this Fresh Plaza article.
SEDA news and events
To read the full 'Adviser' article featuring Summerfruit Australia's CEO John Moore, please click here
Drought, hailstorms and high winds are just some of the challenges Australia's stone fruit growers have had to battle this season.
And if national consumer demand does not increase, many growers might have to sell their fresh produce without making a profit.
Stone fruit grower Michael Trautwein grows the full range of stone fruit on their 80-hectare orchards in the Riverland, South Australia, and said high winds caused severe damage to apricots and wind rub on nectarines and peaches. Read more of this ABC Article.........
Through new machinery used in sorting and packaging, Chilean fruit growers are better equipped to compete in the Chinese market by enforcing standardization of products. The technology not only automates and perfects the packaging process, but also separates fruit by color, size, export destination and more.
The ability to use technology in the process is indispensable, said Michael Grasty, president of David del Curto, a leading fruit exporting company. The company this week celebrated 65th anniversary in the industry, with the last 15 years exporting to China. "The fruit market is nothing like what it was 65 years ago," Grasty said. Read more of this Fruit Plaza article.
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